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August Schulenburg

Going Global: Roberta Levitow

by August Schulenburg September 21, 2010 Interviews
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“I thought it was going to be a hobby, but it has become a lifestyle”, says Roberta Levitow about Theatre Without Borders, the organization she co-founded in 2005.   And well she might say that – our phone interview comes in the middle of her busy preparations for TWB’s upcoming conference, ACTING TOGETHER ON THE [...]

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The Footprints of Change

by August Schulenburg August 25, 2010 Uncategorized
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Time was, tracking cultural change was a slippery business; but now that the zeitgeist has conveniently taken up residence in the internet,we can trace each footprint on the path. And while it may sometimes feel that our online hubbings lead to little real world bubbings, increasingly what happens on the web manifests in the world. [...]

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The Haps: Development

by August Schulenburg August 23, 2010 The Haps
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This post is the second in a regular series highlighting what’s happening in the various aspects of producing theatre. Now up: Development! Throw Up Your Sweaty Night Caps: Crowdsourcing corporate philanthropy is the major story in development right now, and depending on who you read, projects like Pepsi Refresh and Chase Community Giving are either [...]

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The Haps: Marketing

by August Schulenburg August 10, 2010 Do It Yourself
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This begins what I hope will be a regular series highlighting what’s happening in the various aspects of producing theatre. Up first: Marketing! Marketing on the move: Reaching out to potential audience members through their mobile devices has been gaining traction, primarily through location based social media like Foursquare. Now theatres are taking it one [...]

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In the Trenches: Devon Smith

by August Schulenburg July 6, 2010 In the Trenches
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If you identify as both a theatre and social media person, chances are you’ve heard of Devon Smith. Though she’s only just graduated, Devon’s already made a name for herself through deeply researched yet breezily accessible studies on social media use by theatres; including reports on hashtags, Foursquare, and of course, her brilliant presentation at [...]

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A Broader Way: TCG Hooks-Up with BroadwayWorld.com

by August Schulenburg June 9, 2010 Tech & the Arts
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The metabolism of news has been increasing rapidly for some time. Now news is news for only a few seconds: everything after is just retweets and trackbacks. No one in the theatre world understands this better than BroadwayWorld’s founder and editor-in-chief, Robert Diamond. This thriving internet hub of theatre news covers 100 US cities, 30 [...]

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