This begins what I hope will be a regular series highlighting what’s happening in the various aspects of producing theatre. Up first: Marketing! Marketing on the move: Reaching out to potential audience members through their mobile devices has been gaining traction, primarily through location based social media like Foursquare. Now theatres are taking it one [...]
TCG’s National Conference in Chicago last week was a record-breaker, with upwards of 900 attendees crowding more than 50 breakout sessions, 17 affinity groups, four plenaries and 16 “manifestos.” One of America’s most vibrant theatre cities proved an ideal host, not only for its theatre-friendliness—epitomized by Mayor Daley’s Saturday morning speech on the value of [...]
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