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The World Wide What Next

by August Schulenburg

in Social Media,The Haps

The end of 2010 has seen a surge of surveys and reports dealing with online audience engagement.  From our own recently completed Snapshot Survey of online ticket sales and contributions to Network for Good’s Online Giving Study; from Patricia Martin’s look at engaging Millenials Tipping the Culture to Bridgespan Group’s take to Getting Social Media [...]

Tell, Don’t Show

by August Schulenburg

in The Haps

Show, Don’t Tell is one of the older adages of storytelling, which is perhaps an odd thing considering it’s  not called storyshowing. And lately, some artists are exploring the edges of show don’t tell in interesting ways. Lawrence Wright’s The Human Scale at New York’s Public Theatre expanded on his New Yorker essay on the [...]

The Haps: Space

by August Schulenburg October 21, 2010 The Haps
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Stardate 2010.294. Space may not yet be our final frontier, but questions of space – location, architecture, access – are increasingly central to the destiny of theatre. In this episode of The Haps, we’ll be looking at some of the trends emerging from these questions. Site-specific theatre is nothing new, but it appears to be [...]

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The Haps: Development

by August Schulenburg August 23, 2010 The Haps
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This post is the second in a regular series highlighting what’s happening in the various aspects of producing theatre. Now up: Development! Throw Up Your Sweaty Night Caps: Crowdsourcing corporate philanthropy is the major story in development right now, and depending on who you read, projects like Pepsi Refresh and Chase Community Giving are either [...]

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The Haps: Marketing

by August Schulenburg August 10, 2010 Do It Yourself
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This begins what I hope will be a regular series highlighting what’s happening in the various aspects of producing theatre. Up first: Marketing! Marketing on the move: Reaching out to potential audience members through their mobile devices has been gaining traction, primarily through location based social media like Foursquare. Now theatres are taking it one [...]

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